saf holland

A TMBPartner | Industry: Manufacturing – Client Location: Bessenbach, Germany – Target Audience: National

Engineering a road to success

SAF Holland is a leading manufacturer of chassis-related systems and components for semi-trailers, trucks, and buses. Their products include axle and suspension systems, fifth wheels, kingpins, and landing gear.

After performing our digital marketing audit and learning that their previous digital marketing partner was not generating effective results, SAF Holland contracted TMBPartners to develop and activate a revised digital marketing plan that included accurate-results data and strategic campaign planning and management. Additionally, we layered in more branding and awareness through display, remarketing, and social ads, which has resulted in increased sales, brand recognition, and new customers.

After seeing the success that our Digital Marketing Services can provide, SAF Holland has engaged TMBPartners to provide additional services for multiple service lines.

What we did…

Creative

  • Brand Development
  • Design
  • Copywriting
  • Campaign Creation

Media

  • Media Research
  • Media Strategy
  • Print Media
  • Outdoor Media
  • Paid Search
  • Paid Social
  • Digital Display Ads

Digital Marketing

  • Market Research
  • Sales Funnel Evaluation
  • Content Strategy
  • Media Strategy
  • Landing Page Development
  • Paid Search
  • Paid Social Media Marketing
  • Digital Display Ads
  • Data Capture 
  • Data Optimization

Results that matter.

  • Media opportunities and a comprehensive strategy that reach more customers.
  • Data optimization services that measure campaign performance.
  • Data that provides optimization opportunities leading to increased performance.
  • Effective product landing pages for successful control of the customer’s journey through the buying funnel.
  • Ad group segmentation and relevant copy creation leading to higher relevance and quality scores.
  • Lower cost-per-click rates.
  • Regular campaign adjustments and updates that improve and optimize performance.
  • On-going campaign keyword adjustments leading to continual increases in lead generation.

See more work.

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