Name: Email: Company:

1. When you make important company decisions, do you ever squirm in your seat? Yes No 2. Are your sales and marketing materials, website, brochures... a mash-up of good stuff "borrowed" from competitors? Yes No 3. Has anyone called you "crazy" recently? Yes No 4. The current "economic crisis" is hurting us all. Yes No 5. Do consumers have a solid Reason To Believe your company's promises and claims? Yes No 6. Do you have written goals, strategies & tactics, and can everyone at your company recite them? Yes No