American Home Guardian

AHG Home Warranty originally came to TMBPartners seeking strategy to increase future business development opportunities. Through our YC/YB process we established that there were two main paths to home warranty purchases: 1) The buyer’s real estate agent. 2) The previous owner.

Deliverables include:

  • YC/YB fact-finding and presentations
  • Location-specific sales collateral to support and help their team speak to realtors
  • Materials for current warranty holders wondering if they should renew their contracts
  • Sales training workshops and seminars

Develop communication strategies that speak to a target audience.

Align sales teams with company goals and marketing initiatives.

American Home Guardian

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